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Vision Festa launches K-pop immersive exhibit in PH

“VISION FESTA: DIVE INTO THE STARS,” an immersive K-pop experience featuring some K-pop boy groups, including BTS and SEVENTEEN, has officially launched in Manila.

🕒 9/2/2026, 3:59:57 AM353 wordsEN

Reyma Deveza

#Vision Festa#immersive experience#VR#K-pop

QUEZON CITY -- Vision Festa: A Dive Dive Into The Stars, an immersive K-pop experience that highlights some of the biggest K-pop boy groups including BTS, SEVENTEEN, and more, was officially launched on Tuesday, September 1. 

Vision Festa's concept combines a virtual reality concert and interactive exhibit in a single attraction.

Presented by local concert promoter L-Squared Productions PH, the Manila leg of Vision Festa will run until October 31 at Gateway Mall 2, Level 3, in Araneta City, Quezon City. 

The Philippine leg of Vision Festa features BTS, Seventeen, Tomorrow x Together, Enhypen, and BoyNextDoor.

On Tuesday, some members of the media and online personalities were invited to experience the exhibit.

After walking the red carpet, visitors can relive selected performances from The Fact Music Awards (TMA) through virtual reality (VR), creating the sensation of watching the artists perform right in front of them.

Inside the VR Room, attendees are comfortably seated as if they were in the front row, giving them a closer and more immersive view of performances by some of K-pop’s biggest groups.

P-pop group VXON joins Vision Festa as special guest. Reyma Deveza, ABS-CBN News

After the immersive concert, guests will be ushered to the next room called the Present Box, which features videos of the artists' memorable performances from TMA.

It will be followed by a Exhibition Hall where fans can explore memorable TMA moments, artist displays, and highlights from the award show.

There's also a gift shop where guests can buy Vision Festa exclusive merchandise.

Before leaving the space, guests can take photos at the photo zone.

During the launch, Director for Sales and Partnership MJ Tarroza said the attraction sets itself apart by bringing together two experiences that are usually offered separately -- bringing digital and in-person elements together within a single entertainment format. 

“Vision Festa does not just bring one experience. We combined the VR reality of the show experience, kasama ang exhibit,” Tarroza said.

“So, there’s a tour happening. There’s a show happening all in one activity,” she added. 

Tickets will be available through the TicketNet website.

--  with a report from Mon Rodelas, ABS-CBN News

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